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The TransAtlantic Blog
Free cultural insights and communication tips you can use right away.


Doing Business in the US: The Importance of the Convenience Factor
Understanding the importance of convenience is crucial for anyone who wants to do business in the United States.


The Myth of Global English: How to Adapt your Skills for Better Cross-Cultural Communication
How international is English really? And what can organizations do to ensure that their communication is effective on a global level?

Why you should worry about your English pronunciation
But not stress out about your foreign accent. Pronunciation can be wrong. Accent cannot. I have no idea what he's talking about... A few...

Compliment Giving in the United States.
Whether, how, and how often we give compliments is not just a matter of personality. Like so many of our behaviors, compliment giving is...


Doing business in the US: Do you know what your partners know about you?
Whether you’re preparing to negotiate a deal with a distributor, make a pitch to a group of investors, or exhibit at a trade show, it's...

Eyes and ears on you: the pressure to say something intelligent on the spot.
The pressure to say something intelligent in an ad-hoc situation can be stressful, but there are ways to prepare and grow your confidence.


US conversation style: It’s tennis, not golf.
Insights into US conversation style and how you can successfully join in as a non-native English speaker.

Working abroad: Do you need to choose between authenticity and effectiveness?
Professionals who work in and with foreign cultures can easily feel torn between being authentic and being effective. Can you be both?

Expressing gratitude: Say thank you loud and clear - and frequently
Guidelines, tips, and phrases for expressing gratitude and saying thank you in American English.


Help! My conversation partner didn’t understand what I said!
You speak English well, and yet, the native speaker across from you is struggling to understand you. How to speak to be understood.


Navigating trade shows in the US: 12 tips for effective communication
How to communicate with your visitors to not bore them or scare them away. Exhibiting at a US trade show is an investment of many...


Smile! You're doing business in the United States
Why do Americans smile so much? And to what extent should you adjust to the American way and put on a smile when you do business in the US?


Localize your communication skills to bridge cultural gaps
Localizing your communication skills is about creating better understanding. It's a crucial step if you want to reach your stakeholders.


Presentation Skills: Connect with your audience through stories
Storytelling has become an important part of presenting and sharing data. Here are 7 tips to get you started with this valuable skill.


Don’t let pronunciation get in the way of your message
5 reasons why your pronunciation matters.

How to build cross-cultural skills for a diverse society
Seven key benefits of cross-cultural coaching & training


How to keep the conversation flowing
To communicate effectively, what you say and write must "have flow". Learn how you can create flow with the help of discourse markers.


Intercultural Language Coaching: blending language and culture for better performance
Blending language and culture: How to develop your intercultural competencies along with your foreign language skills.


Lost at the intermediate level: when your communication skills have plateaued
Insights on the language-learning plateau and suggestions for moving on and up.


The meddling mother tongue - when your first language interferes
How to manage the negative impact of linguistic interference and use your first language as a resource when learning a new one
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