Navigating trade shows in the US: 12 tips for effective communication
How to communicate with your visitors to not bore them or scare them away. Exhibiting at a US trade show is an investment of many...
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The TransAtlantic Blog
Free cultural insights and communication tips you can use right away.
Dr. Elke Framson
Aug 4, 20236 min read
Localize your communication skills to bridge cultural gaps
Localizing your communication skills is about creating better understanding. It's a crucial step if you want to reach your stakeholders.
Dr. Elke Framson
Jul 11, 20235 min read
Presentation Skills: Connect with your audience through stories
Storytelling has become an important part of presenting and sharing data. Here are 7 tips to get you started with this valuable skill.
Dr. Elke Framson
Jun 20, 20236 min read
Don’t let pronunciation get in the way of your message
5 reasons why your pronunciation matters.
Dr. Elke Framson
May 22, 20239 min read
How to keep the conversation flowing
To communicate effectively, what you say and write must "have flow". Learn how you can create flow with the help of discourse markers.
Dr. Elke Framson
Apr 21, 20236 min read
Intercultural Language Coaching: blending language and culture for better performance
Blending language and culture: How to develop your intercultural competencies along with your foreign language skills.
Dr. Elke Framson
Mar 21, 20237 min read
Lost at the intermediate level: when your communication skills have plateaued
Insights on the language-learning plateau and suggestions for moving on and up.
Dr. Elke Framson
Mar 2, 20238 min read
The meddling mother tongue - when your first language interferes
How to manage the negative impact of linguistic interference and use your first language as a resource when learning a new one
Dr. Elke Framson
Feb 14, 202310 min read
Do Austrians speak Austrian?
Austrians speak German. However,...
A closer look at the variety spoken by Germany's southern neighbors.
Dr. Elke Framson
Jan 30, 20234 min read
Your foreign language skills - are they hard or soft skills?
If you answered hard, you were right. And if you answered soft, you were also right. How so? Let’s have a closer look at why both...
Dr. Elke Framson
Jan 23, 20235 min read
How to ask questions that yield information and build relationships
On any given day, we ask countless questions. But do our questions always achieve what we want them to? And what can we do to make them...
Dr. Elke Framson
Jan 13, 20236 min read
How to minimize language shock
What is "language shock"? Why and when does it happen? And what can you do to reduce and overcome it?
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